2024
Entrant Company
Category
Client's Name
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In the digital age, where 'cookies' are not just for snacking, we cooked up a cyber marketing experience that blends the virtual with the tangible, delivering custom swag that makes even the most seasoned internet explorer pause their ad-blocker in awe!
At the recent cyber marketing conference, we took a whimsical yet impactful approach to foster brand awareness and attendee engagement, blending the digital with the tangible.
To delight over 350 attendees, we distributed expertly tailored print materials that free audits, candy, and stickers to make things even sticker. Peppered with playful cyber references that made even the most tech-savvy professionals crack a smile.
Elevating the experience further, 25 top marketing professionals discovered custom swag boxes in their rooms, each a treasure trove of carefully selected items and an exclusive invitation to a virtual cooking class with a famed Italian chef.
This unique blend of the culinary and the digital showcased our brand's creativity and offered a memorable, interactive element that resonated well beyond the typical conference fare.
This strategy, humorously acknowledging the digital era where 'cookies' aren't just edible, created a delightful, engaging, and informative experience, setting a new bar for cyber marketing events.
Entrant Company
DeVito/Verdi
Category
Branded Content - Influencer Marketing
Country / Region
United States
Entrant Company
CAA South Central Ontario
Category
Corporate Identity - Logos
Country / Region
Canada
Entrant Company
Chung Yuan Christian University
Category
Student Submission - Student Architectural Design
Country / Region
Taiwan
Entrant Company
Enlyte
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States