2024
Entrant Company
Category
Client's Name
Country / Region
Inspired by the history surrounding a remote island off the Florida Keys and the iconic film, 'Breakfast at Tiffany's', 'Write Your Love Story' takes viewers on a personal escape filled with romance and tributes to the 1960's film. With the blink of an eye, an everyday woman is transformed into an elegant movie star and joined by her love interest at Little Palm Island, the only private island in the United States, where presidents and celebrities used to frequent. One second in real time provides a full day of fantasy, as the couple explores the natural beauty of this unique destination. Fans of the film will be rewarded with shots for shots, where composition and styling in the ad were designed specifically to pay tribute to the movie. After a day of adventure on the island ending with the most iconic Audrey Hepburn shout-out, reality returns and the everyday woman is back to a rainy day in Miami with nothing to show for it except for the memories... and her movie star sunglasses.
Credits
Entrant Company
IMGN Media
Category
Social Media - B2B
Country / Region
United States
Entrant Company
NBCUniversal
Category
Social Media - Celebrity & Influencer
Country / Region
United States
Entrant Company
Sparks
Category
Best Agency Awards - Marketing Agency of the Year
Country / Region
United States
Entrant Company
FCB Health Europe, An IPG Health Company
Category
Marketing & Promotional - Character Design
Country / Region
United States