2024
Shades of Empathy: Apples to Apples. Creating empathy for color blindness through shared experiences
Entrant Company
WanTing Lin
Category
Student Submission - Student Event
Client's Name
Fashion Institute of Technology
Country / Region
United States
Shades of Empathy aims to raise the public's social awareness of color blindness. The exhibition is an interactive, immersive experience through various materials, mediums, and lighting to bring the audience into the world of color blindness. It also broadens the audience's perspective about color blindness through diverse perception challenges, creating a shared empathy.
Credits
Entrant Company
Coool Agency
Category
Corporate Identity - Brand Identity
Country / Region
Germany
Entrant Company
Firstleaf
Category
Strategic Program - Digital Marketing Campaign
Country / Region
United States
Entrant Company
AARP Brand Creative Services
Category
Experiential & Immersive - Exhibition Experience
Country / Region
United States
Entrant Company
Casual
Category
Video - Banking
Country / Region
Hong Kong SAR