2024

Sexy Nester

Entrant

Miami Ad School

Category

Student Submission - Student Product Design

Client's Name

Durex

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 1)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 2)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 3)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 4)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 5)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 6)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 7)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 8)

MUSE Creative Awards Winner – Sexy Nester by Miami Ad School (Image 9)

About The Entry

When it comes to sex, everything seems targeted towards Millennials & Gen Z. One group always overlooked in these discussions is the forgotten generation, Gen X(XX). While we moved out to study, they stayed home with an empty nest, full of possibilities like divorcing, with rates soaring since 1990. But we want to tell them that an empty nest is full of sexual possibilities.
An empty nest should be a moment of Sexploration. So, we aim to turn everyday moments and ordinary objects into a journey of Sexploration for empty nesters.
Let's inspire new ways to make love by transforming the mundane into moments of excitement. Give grieving parents whose children have grown up something to look forward to every day with adventure calendars.