2024
Entrant Company
Category
Client's Name
Country / Region
Transformed fintech branding by concentrating on a strategic overhaul of the logo and an intuitive user-centric design for its mobile app. This innovative project, driven by in-depth user research, has successfully rebranded Qwale as a contemporary, user-focused player in the fintech industry.
Leveraging color psychology and symbolism, the fintech app's rebranding merges blue and purple for trust and clarity, with a Qwale bird logo symbolizing freedom and growth, embodying financial empowerment and distinctive identity.
Entrant Company
LendingTree
Category
Website - Web App
Country / Region
United States
Entrant Company
By Hart
Category
Strategic Program - Interactive Brand Experience
Country / Region
United States
Entrant Company
KoçSistem Bilgi ve IletiSim Hizmetleri A.S
Category
Website - Best User Experience
Country / Region
Turkey
Entrant Company
The Brand Advocates, Inc.
Category
Publication - Newsletter
Country / Region
United States