2024
Entrant Company
Category
Client's Name
Country / Region
In the TV show Segunda Chamada, Youth and Adult Education in a public school is a challenge for Ms. Lúcia, a teacher who, apart from dealing with each student's different backgrounds, has to struggle with the constant threat of classes closing down due to low enrollment. Lúcia and the other teachers do everything they can to keep students from dropping out of school and to get them access to a decent education. The idea behind this piece is to show how schools are the place to believe in dreams and how education is capable of changing futures and transforming lives.
Credits
Entrant Company
Beijing University of Chemical Technology
Category
Student Submission - Student Conceptual Design
Country / Region
China
Entrant Company
PA Consulting
Category
Best Agency Awards - Best Business Campaign
Country / Region
United Kingdom
Entrant Company
Tsinghua University
Category
Experiential & Immersive - Experiential & Immersive / Other___
Country / Region
China
Entrant Company
BKR Marketing Service Co., Ltd.
Category
Event - Festival / Carnival
Country / Region
Taiwan