MUSE Gold

2024

Zero Never Tasted So Good: PepsiCo and Aki Technologies

Entrant Company

Aki Technologies, the Media Division of Inmar Intelligence

Category

Social Media - Ad Campaign

Client's Name

PepsiCo

Country / Region

United States

PepsiCo products are enjoyed by consumers more than one billion times a day in over 200 countries and territories around the world. Although PepsiCo had already received positive consumer feedback on the newly formulated Pepsi® Zero Sugar, it wanted to drive mass awareness and intrigue amongst its consumer base.

PepsiCo partnered with Aki Technologies, the media division of Inmar Intelligence, to create social and digital marketing strategies that ignite conversation about the product while reaching both repeat purchasers and new consumers.

More Gold Winners
Website
2024
MUSE Advertising Awards - Data Science + Rocket Science™ = Altair

Entrant Company

Altair

Category

Website - Sustainability & Environment

Country / Region

United States

Corporate Identity
2024
MUSE Advertising Awards - Sage Integrative Health
Sage Integrative Health

Entrant Company

By Hart

Category

Corporate Identity - Logos

Country / Region

United States

Experiential & Immersive
2024
MUSE Advertising Awards - TILT — Immersive Audio for Chicago Thrill Ride

Entrant Company

Stephen Arnold Music (SAM)

Category

Experiential & Immersive - Live Experiences

Country / Region

United States

Integrated Marketing
2024
MUSE Advertising Awards - Living to 100
BMO Global Asset Management - Canada

Entrant Company

Capital Communications

Category

Integrated Marketing - Integrated Marketing Materials

Country / Region

Canada

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy