2024
Zero Never Tasted So Good: PepsiCo and Aki Technologies
Entrant Company
Aki Technologies, the Media Division of Inmar Intelligence
Category
Social Media - Ad Campaign
Client's Name
PepsiCo
Country / Region
United States
PepsiCo products are enjoyed by consumers more than one billion times a day in over 200 countries and territories around the world. Although PepsiCo had already received positive consumer feedback on the newly formulated Pepsi® Zero Sugar, it wanted to drive mass awareness and intrigue amongst its consumer base.
PepsiCo partnered with Aki Technologies, the media division of Inmar Intelligence, to create social and digital marketing strategies that ignite conversation about the product while reaching both repeat purchasers and new consumers.
Entrant Company
NBCUniversal
Category
Branded Content - Entertainment
Country / Region
United States
Entrant Company
FakeMedia
Category
Corporate Identity - Corporate Identity / Other___
Country / Region
China
Entrant Company
barlow.agency
Category
Marketing & Promotional - Poster (Single)
Country / Region
Australia
Entrant Company
Ticking Clock
Category
Video - Cinematography
Country / Region
United States