2024
Entrant Company
Category
Client's Name
Country / Region
The "Kundao Spirit" is one of the lanterns displayed at the Taiwan Lantern Festival in Tainan. Based on the designer's impression of Tainan's history, the whale symbolizes Tainan as the origin of Taiwan. The whale's elegant and smooth shape demonstrates its active vitality. Lights, machinery, and music create a dynamic effect of waves, perfectly combining traditional lantern techniques with modern technology.
The design pays homage to Taiwan's history and natural beauty, as well as provides the audience with a diverse visual experience through the combination of modern display methods and traditional craftsmanship. It breaks the concept of space by showing a unique dynamic aesthetic from the bottom upwards, making this piece a beautiful sight for people to take photos of.
Credits
Entrant Company
AltaMed Health Services
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
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DIN, JINJIN PRODUCTION
Category
Advertising - Advertising Campaign
Country / Region
South Korea
Entrant Company
Dash
Category
Video - Animation
Country / Region
United States
Entrant Company
C.Lion design
Category
Corporate Identity - Corporate Identity / Other___
Country / Region
China