MUSE Platinum

2024

Johnnie Walker - Depth of Blue

Entrant Company

Inertia Studios Ltd

Category

Outdoor Advertising - Outdoor Advertising / Other___

Client's Name

Johnnie Walker

Country / Region

United Kingdom

Launching in 8 global locations, Inertia designed and produced a mesmerising series of 3D billboards in order to capture the ‘Unrivalled depth of Blue’, bringing Blue Label's new brand ethos of disruptive luxury to a global market.

This work was designed to play to the senses with a disruptive and visceral experience that pulls you into the moment and explores the depths of this luxury brand world.

These show-stopping digital billboards have been brought to life across 8 global locations, with the latest launching in Hong Kong to guide potential customers towards a pop-up taste experience nearby.

Credits

Creative Director / Bulletproof
Fahud Ahmed
Creative Director / Bulletproof
Jordan Assender
Producer / Bulletproof
Natasha Wilson
Client Director / Bulletproof
Christine Edwards
Creative Director / Inertia Studios
Tom Phipps
Art Director / Inertia Studios
Henry Yeomans
Producer / Inertia Studios
Joe Binks
Project Manager / Inertia Studios
Patricia Machado
3D Artist / Inertia Studios
Jack Lietti
3D Artist / Inertia Studios
Jessy Wang
3D Artist / Inertia Studios
Bernd Kompf
3D Artist / Inertia Studios
Ewan Davidson
3D Artist / Inertia Studios
Rui Rocha
3D Artist / Inertia Studios
Lisander Qorri
3D Artist / Inertia Studios
Fuat Degirmenci
More Platinum Winners
Experiential & Immersive
2024
MUSE Advertising Awards - Kia CES
Kia

Entrant Company

EWI Worldwide

Category

Experiential & Immersive - Expos, Conventions & Trade Shows

Country / Region

United States

Video
2024
MUSE Advertising Awards - Innovation Diwan 2023

Entrant Company

Albrand

Category

Video - Nonprofit

Country / Region

Saudi Arabia

Video
2024
MUSE Advertising Awards - LUMIX Shutter Showdown

Entrant Company

IMGN Media

Category

Video - TV Series / Episodes

Country / Region

United States

Branded Content
2024
MUSE Advertising Awards - SaboresTV by Topo Chico

Entrant Company

HAYMAKER

Category

Branded Content - Food & Beverage

Country / Region

United States

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy