CALLREVU

Car dealerships rely on call monitoring to drive sales call effectiveness, but they perceive the service as a commodity with no brand differentiation among providers, CallRevu included.​ Bring the brand to life, literally. We wanted CallRevu to stand out, be seen and be loved. In a category of sameness and dull tech talk, we knew we had to differentiate and appeal to the fun, crazy, lovable sales brain – but with the assured confidence of data and call intelligence. Introducing Revvy, the fun ‘call intelligence’ friend you can always rely on. He’s there to help increase sales performance and has all the data insights you need to sell more cars. Revvy was launched with a B2B digital campaign strategy targeting North American dealerships across social, paid and earned platforms. ​