MUSE Silver

2024

Hiram's Pearl Ice Wine

Entrant Company

Sun Design

Category

Student Submission - Student Product Design

Client's Name

Sun Design

Country / Region

China

Inspired by the profound love story of Huang Taiji and Hailanzhu, this legendary experience inspired our design. Through the interlocking silhouettes of the goblets, we have captured a symbol of celebration and luxury, as uniquely depicted by the two main characters in the play. The woven grapevine love heart in the centre directly depicts the romance and natural beauty of Hiram Pearl and the deeply intertwined emotions between them.
Our packaging design is not only about the appearance of the product, but also a poetic expression that incorporates the deep love story of Huang Taiji and Hailanzhu. The silhouette is intertwined with the outline of the goblet, with a grapevine weaving a heart in the centre, presenting an emotional and contextual design. It is both a tribute to the legendary love and an invitation to consumers to share the romance and deliciousness.

Credits

Sun Design
SUN JIAN
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