MUSE Silver

2024

AARP MFG Takeover Ads

Entrant

AARP Brand Creative Services

Category

Advertising - Online Ad (Campaign)

Client's Name

AARP

Country / Region

United States

AARP’s Movies for Grownups® advocates for the 50-plus audience by fighting ageism in the entertainment industry and encouraging films that resonate with older viewers. This website takeover ad campaign provides maximum visibility to the current award winners to coincide with further consideration during awards season.

Credits

Creative Services Designer/AARP
Matt Hlubny
Director Brand Strategies & Creative Services/AARP
Christian Hurst
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