2024

2023 Purpose Prize Social Media

Entrant

AARP Brand Creative Services

Category

Social Media - Event / Live Event

Client's Name

AARP

Country / Region

United States

The AARP® Purpose Prize® award celebrates people 50 and older who are using their life experience to make a difference. Through the Purpose Prize award, AARP celebrates the creativity, innovation, and inspiration that life experience brings. Up to five Winners who have founded a 501(c)(3) or 501(c)(4) non-profit organization will win $50,000 for their organization to honor the Winner’s achievements.

The social media developed for 2023 promotes the event across several media channels.