MUSE Gold

2024

Red Hat Summit

Entrant Company

One Method / Narrative

Category

Experiential & Immersive - Experiential & Immersive / Other___

Client's Name

Red Hat

Country / Region

United States

Red Hat Summit brings together the world’s leading technology innovators. This year, we showcased the transformative power of real-time generative AI by building an extraordinary 20-foot activation that harnessed StreamDiffusion and advanced body tracking to dynamically generate 15 new images per second based on user interactions. This cutting-edge experience not only set a new industry standard but also captivated audiences, driving deep engagement and igniting conversations about the future possibilities of AI.

Credits

Global Events Strategy Manager / Red Hat
Melissa Gustafson
Event Sponsorship Manager / Red Hat
Caitlin Kram
Associate Manager, Marketing Events / Red Hat
Allison d'Amboise
Manager, Marketing Events / Red Hat
Kathy D'Angelo
Senior Manager / Marketing Communications / Red Hat
Joseph Schlosser
Senior Graphic Designer / Red Hat
Boo Boo Howse
Associate Creative Strategist / Red Hat
Isabella Gonzalez
Senior Principal Product Marketing Manager - AI / Red Hat
Will McGrath
Principal Technical Marketing Manager - AI / Red Hat
Christopher Chase
Senior Manager / Customer Reference Program / Red Hat
Hannah James
Senior Customer Reference Manager / Red Hat
Michael Johnson
CEO / OneMethod/Narrative
Sarah Spence
CIO / OneMethod/Narrative
Amin Todai
Group Account Director / OneMethod/Narrative
Patricia Tay
Creative Director / OneMethod/Narrative
Scott Lew
VP Creative Director / OneMethod/Narrative
Kristy Pryma
Senior Account Manager / OneMethod/Narrative
Samantha Schneider
Sr Creative Technologist / OneMethod/Narrative
Jamie Kaiser
Associate Creative Director / OneMethod/Narrative
Katherine Flores Wong
Associate Creative Director / OneMethod/Narrative
Matt Childerhose
VP Experiential / OneMethod/Narrative
Melissa Da Costa
Design Director / OneMethod/Narrative
Johnathan Hotts
Fabricator
Astound
More Gold Winners
Video
2024
MUSE Advertising Awards - Austin Watershed Protection Campaign
City of Austin Watershed Protection Department

Entrant Company

My Sister Fred

Category

Video - Sustainability & Environment

Country / Region

United States

Experiential & Immersive
2024
MUSE Advertising Awards - EU Products Campaign Christmas Market Activation
European Union Policy and Outreach partnership in Canada

Entrant Company

Yonge and Eist Agency

Category

Experiential & Immersive - Brand Engagement Event

Country / Region

Canada

Advertising
2024
MUSE Advertising Awards - Entegra Coach - Legacy Campaign
Jayco Family of Companies

Entrant Company

Kinetic Marketing & Creative

Category

Advertising - Advertising Campaign

Country / Region

United States

Strategic Program
2024
MUSE Advertising Awards - Preferred Banking - Be a Game Changer and “Carry” Yourself

Entrant Company

Sunny Idea (HK) Limited, Zenith HK

Category

Strategic Program - Comm / Marketing Campaign

Country / Region

Hong Kong SAR