2024

A Story To Remember

Entrant Company

Studio Resonate - SiriusXM Media

Category

Audio - Commercial (Campaign)

Client's Name

Half Price Books

Country / Region

United States

Who better to tell a story about stories than the king of stories himself? This custom execution partnered LeVar Burton and Half Price Books as the exclusive sponsor of Burton’s podcast, Sound Detectives. A story creates a rich world in the mind of the reader, so we used 3D audio to place listeners right in the heart of the action. The clever sound design and immersive 3D capabilities allowed listeners to join Burton on his adventure with Half Price Books. In this illustrative series of ads listeners are transported to another world along with their most beloved storyteller, creating an experience that is one for the books.

Credits

Podcast Host / Sound Detectives

LeVar Burton

Lead Audio Producer / Studio Resonate, SiriusXM Media

Charlie Dos Santos

Senior Project Manager / Studio Resonate, SiriusXM Media

Ali Charlesworth

Producer / Sound Detectives

Julia Smith

Producer / Sound Detectives

Joanna Sokolowski

Story Editor / Sound Detectives