2024
Tastes (And Sounds) Better With Pepsi
Entrant
Studio Resonate - SiriusXM Media
Category
Audio - Commercial (Campaign)
Client's Name
Pepsi
Country / Region
United States
About The Entry
Whether it’s food or music, there’s no accounting for taste. Unless, of course, we’re talking about Pepsi and Pandora. To reach listeners in a more personal way, Studio Resonate tailored Pepsi’s “Better with Pepsi” campaign to target 10 DMAs (Designated Marketing Areas) across the United States. We paired cuisine unique to these ten markets with hilariously absurd copywriting, over-the-top performances from local voiceover talent, and delicious sound design, telling the world that, no matter what your favorite regional delicacy – you can bet it’s better Pepsi.
Credits
Entrant
Hong Kong Tourism Board
Category
Strategic Program - Comm / Marketing Campaign
Country / Region
Hong Kong SAR
Entrant
International Monetary Fund (IMF)
Category
Video - Animation
Country / Region
United States
Entrant
NBCUniversal
Category
Video - Documentary
Country / Region
United States
Entrant
UnitedSenses
Category
Corporate Identity - Corporate Identity / Other___
Country / Region
Germany