2024
Tastes (And Sounds) Better With Pepsi
Entrant Company
Studio Resonate - SiriusXM Media
Category
Audio - Commercial (Campaign)
Client's Name
Pepsi
Country / Region
United States
Whether it’s food or music, there’s no accounting for taste. Unless, of course, we’re talking about Pepsi and Pandora. To reach listeners in a more personal way, Studio Resonate tailored Pepsi’s “Better with Pepsi” campaign to target 10 DMAs (Designated Marketing Areas) across the United States. We paired cuisine unique to these ten markets with hilariously absurd copywriting, over-the-top performances from local voiceover talent, and delicious sound design, telling the world that, no matter what your favorite regional delicacy – you can bet it’s better Pepsi.
Credits
Entrant Company
Sunny Idea (HK) Limited, Zenith HK
Category
Branded Content - Age-Group Marketing - Youth
Country / Region
Hong Kong SAR
Entrant Company
LUXUN ACADEMY OF FINE ARTS
Category
Video - Art & Design
Country / Region
China
Entrant Company
Boldium
Category
Video - Business to Business
Country / Region
United States
Entrant Company
Drake Cooper
Category
Audio - Radio Ad
Country / Region
United States