2024
Entrant Company
Category
Client's Name
Country / Region
On October 7th a devastating escalation unfolded between Israel, Hamas, and other Palestinian armed groups. In the midst of this turmoil, Amnesty International launched a digital campaign to turn social viewers into activists. "Humanity Check" leveraged the logic of reCAPTCHA to catalyze social action, transforming routine verification into an act of human solidarity. It challenged the passive online viewers to become agents of change. Each post, infused with up-to-the-minute statistics, culminated in a "Humanity Check" and a call to action to sign our petition for a ceasefire.
Credits
Entrant Company
Shanghai seelink design co.,ltd./Zhu Liu Qing, Jin Shujuan
Category
Corporate Identity - Corporate Identity / Other___
Country / Region
China
Entrant Company
Miami Ad School
Category
Student Submission - Student Product Design
Country / Region
United States
Entrant Company
Zian Marketing Integration Co.,LTD./City Planning&Design Consultant Co./Tzai-Di Leisure Management Consultant Ltd.
Category
Video - Sustainability & Environment
Country / Region
Taiwan
Entrant Company
DEM MUSEUMS
Category
Experiential & Immersive - Augmented Reality
Country / Region
Turkey