MUSE Gold

2024

Qingluo Brand Design

Entrant Company

U'stone(wuhan)brand marketing Co., Ltd./Zhao Fei

Category

Advertising - Banner / Sign

Client's Name

U'stone(wuhan)brand marketing Co., Ltd./Zhao Fei

Country / Region

China

"Qingluo" is a stage clothing rental shop focusing on diversified styles, providing consumers with performance clothing rental and sale services with various styles of performance clothing. The creative point of the brand logo is that the logo is a "light Luo" pinyin letters and a "dress", so that directly through the elements of the brand name, that is, vividly present the industry attributes of the brand, and directly put the brand name "QINGLUO" into it. Thus, the brand name and industry information are visually transmitted. And through the extension of the logo line and different combinations, more styles of "clothing" are formed, which coincides with the main business of the brand "providing customers with diversified performance clothing". At the same time, it also makes the visual language of the logo more interesting and creative, which expresses the brand concept of "interpreting more wonderful and infinite possibilities".

Credits

U'stone(wuhan)brand marketing Co., Ltd./Zhao Fei
More Gold Winners
Experiential & Immersive
2024
2024 MUSE Creative Awards Winner - Boss, Art comes alive at Istanbul airport

Entrant Company

TRISON NECSUM

Category

Experiential & Immersive - Retail

Country / Region

Spain

Experiential & Immersive
2024
2024 MUSE Creative Awards Winner - Cadillac Dream Valley

Entrant Company

Beijing Wangjianxi Culture & Technology Co., Ltd.

Category

Experiential & Immersive - Launch Event

Country / Region

China

Integrated Marketing
2024
2024 MUSE Creative Awards Winner - Preferred Banking - Be a Game Changer and “Carry” Yourself

Entrant Company

Sunny Idea (HK) Limited, ZenithOptimedia

Category

Integrated Marketing - Integrated Marketing Materials

Country / Region

Hong Kong SAR

Audio
2024
2024 MUSE Creative Awards Winner - Trois Coup
Entertainment Industry Foundation

Entrant Company

Motion Projects

Category

Audio - Sonic Branding

Country / Region

United States