MUSE Gold

2024

Qingluo Brand Design

Entrant

U'stone(wuhan)brand marketing Co., Ltd./Zhao Fei

Category

Advertising - Banner / Sign

Client's Name

U'stone(wuhan)brand marketing Co., Ltd./Zhao Fei

Country / Region

China

"Qingluo" is a stage clothing rental shop focusing on diversified styles, providing consumers with performance clothing rental and sale services with various styles of performance clothing. The creative point of the brand logo is that the logo is a "light Luo" pinyin letters and a "dress", so that directly through the elements of the brand name, that is, vividly present the industry attributes of the brand, and directly put the brand name "QINGLUO" into it. Thus, the brand name and industry information are visually transmitted. And through the extension of the logo line and different combinations, more styles of "clothing" are formed, which coincides with the main business of the brand "providing customers with diversified performance clothing". At the same time, it also makes the visual language of the logo more interesting and creative, which expresses the brand concept of "interpreting more wonderful and infinite possibilities".

Credits

U'stone(wuhan)brand marketing Co., Ltd./Zhao Fei
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