MUSE Gold

2024

Icelandic Glacial Water - The Land of Fire and Ice

Entrant

Phoenix Media Group & SALT

Category

Video - Food & Beverage

Client's Name

Icelandic Glacial Water

Country / Region

United States

About The Entry

When Icelandic Glacial Water needed two broadcast spots as the anchor for their 2024 advertising campaign, Phoenix got to work. Focusing on the water and Iceland as our heroes, the spots were shot, in their entirety, in the land of Fire and Ice. With the help of two Icelandic influencers Phoenix traversed Iceland to shoot in remote and virtually unreachable locations.

Credits

Director / Phoenix Media Group
Chris Phoenix
Creative Director / Phoenix Media Group
Jeffrey Man
Producer / Phoenix Media Group
Olivia Boren
Vice President of Marketing / Icelandic Glacial Water
Michelle Grieco
Senior Graphic Designer / Icelandic Glacial Water
Molly Hersh
More Gold Winners
Branded Content
2024
2024 MUSE Creative Awards Winner - Changing Breaths Transforming Lives AI Project

Entrant

Ajans Digital

Category

Branded Content - Healthcare & Pharma

Country / Region

Turkey

Student Submission
2024
2024 MUSE Creative Awards Winner - Mountain God Game Character Design

Entrant

Beijing University of Chemical Technology

Category

Student Submission - Student Conceptual Design

Country / Region

China

Best Agency
2024
2024 MUSE Creative Awards Winner - Trekk

Entrant

Trekk

Category

Best Agency Awards - Independent Agency of the Year

Country / Region

United States

Website
2024
2024 MUSE Creative Awards Winner - Experiential Shopping Experience for Press-on Nail

Entrant

Yue Hu, Xi Zhou and Minghao He

Category

Website - Website Redesign (NEW)

Country / Region

United States