2024
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Dirty Done Dixie Deep was the first music video off of the Lords of Discord inaugural album. The EDM group, based out of Cleveland, OH, are well known for their quirky takes on dance, electronic and ultra lounge music. The group is a global collaborative of musicians, artists, philosophers, creative individuals and art enthusiasts.
The video follows a number of characters during one night in Tokyo. A couple enjoying dinner and the bright lights; a group of people enjoying the noise and din of a game arcade; two thieves trying to find the last hit; and a motorcyclist hitting the highway at night. It is a moody, dystopian view of one of the world's largest city.
All of the music/tracks by the Lords of Discord are produced by DJ Vicar. The group deploys a robust technology stack for the high level production of their music including Logic Pro and Mixea. The group uses Distrokid for the hosting and distribution of all albums and singles.
The video was produced by Michael DeAloia and directed by the prolific music producer Ruben Box.
Credits
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Cultural Affairs Bureau, Yilan County
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Event - Cultural Event
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Taiwan
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CQL
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Best Agency Awards - eCommerce Agency of the Year
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United States
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UNIT9
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Experiential & Immersive - Promotions & Stunts
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United Kingdom
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SAL
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Social Media - Government & Politics
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Saudi Arabia