2024
Entrant Company
Category
Client's Name
Country / Region
Contemporary society is full of artifacts, where people are living in a life of "reductionism" and have forgotten their emotional connection with nature. This installation reveals the specific life connotation of wind other than a symbol of meteorology, and uses wind as a medium to empathize with nature. With wind as an input, based on biological information such as pollen, seed and dust mite content and Arduino technology, this installation creates breathing undulation texture on one erect film to convey the life connotation of wind. Through the interaction with the abstract life representatives, the audience evokes the "root" of nature and enrichs the feeling of nature in life.
Credits
Entrant Company
Sunny Idea (HK) Limited, Zenith HK
Category
Video - Animation
Country / Region
Hong Kong SAR
Entrant Company
Arketi Group
Category
Branded Content - Survey
Country / Region
United States
Entrant Company
Orci
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant Company
Studio Roosegaarde
Category
Experiential & Immersive - Experiential & Immersive / Other___
Country / Region
Netherlands