2025
Entrant Company
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Client's Name
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We were thrilled to work again with our long time collaborators, MND Victoria, for their annual Shut Up for MND challenge promotion video. However, this year, we wanted to bring a new perspective to how we could all shut up for this cause. We were tasked with simultaneously bringing attention to the important issues surrounding this challenge, whilst also bringing some light-hearted energy to this campaign. Over a one day shoot, a small ETB crew travelled to three different locations to highlight how your hands can help you communicate just as much as your words! It was important in this campaign to offer the audience an alternative way to communicate, enticing them to take part in the challenge. Using a probe lens for much of the shoot, we had so much fun looking as this challenge fro a new perspective and bringing some inventive shots to this video.
Credits
Entrant Company
McKinsey and Company
Category
Video - Business to Business
Country / Region
United States
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WHO Design Studio Limited
Category
Corporate Identity - Brand Identity
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South Korea
Entrant Company
Bold Creatives
Category
Advertising - Advertising Campaign
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Saudi Arabia
Entrant Company
NBCUniversal
Category
Outstanding Agency Awards - Best Event
Country / Region
United States