2025
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Client's Name
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As a music video, this project evolves around the lyrics and the experiences of the two singers, showing the creation and evolution of art, the struggle of being a creator, and the interplay between light and shadow, the strong and the weak.
The use of gilt and fabric textures echoes the correspondence between "weaving" and "creation”, while the use of imagery such as dolls, gears, butterflies, and kaleidoscopes is highly integrated with the singers’ lore. Through symbolic representation, this project expresses that the protagonist finds his artistic vision under the redemption of his partner. Eventually, they are able to weave their own stories together.
Software: After Effects · Blender · Photoshop
Entrant Company
FCB Health London, An IPG Health Company
Category
Branded Content - Healthcare & Pharma
Country / Region
United Kingdom
Entrant Company
NameStormers
Category
Integrated Marketing - Rebranding
Country / Region
United States
Entrant Company
Audacity Health
Category
Website - Health
Country / Region
United States
Entrant Company
Freelance
Category
Marketing & Promotional - Specialty Item
Country / Region
United States