MUSE Platinum

2025

PAYPRO Global

Entrant Company

Kasra Design® (Explainer Videoly Pte. Ltd)

Category

Video - Business to Business

Client's Name

PAYPRO Global

Country / Region

Singapore

In collaboration with our client, Paypro, we set out to craft a video that would do more than convey a message. Something that would transport viewers into an imaginative world. Originally, the story revolved around a factory concept, but our team decided to take it further. Why stick to the ordinary when we could propel it into the extraordinary? Thus, the concept evolved into an outer space adventure, where Paypro's processes and values come to life among the stars.

We created a cast of characters that are part human, part alien to symbolize a blend of familiarity and innovation that Paypro embodies. Working closely with the client at every step, we ensured that this creative direction resonated with their brand identity while giving our team the flexibility to innovate and infuse their own artistry.

Credits

Creative Director / Kasra Design®
Alex Safavinia
Managing Director / Kasra Design®
Sheryl Chung
Senior 3D Animator / Kasra Design®
Zul Sulaiman
Concept Artist / Kasra Design®
Kenny Li
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