Live Streaming

FIFA has entrusted Double Tap with amplifying the Club World Cup ahead of its newly formatted debut in the summer of 2025. A select group of top creators including Luva de Pedreiro and Fabrizio Romano, created engaging videos around the FCWC ‘25 announcement and trophy reveal, in the weeks leading up to the draw.

The real action, however, took place on the day of the draw, at the beginning of December. Double Tap activated with 50 different creators, from over 20 countries to amplify the draw all across social media - collectively reaching over 75 million views.

One particularly exciting part of the collaboration was the live stream: A select group of streamers broadcasted the FCWC ‘25 draw on their channels, bringing the event to a wider audience in real time.

The 12 creators selected, organised and guided by Double Tap were given exclusive rights by FIFA to stream the Club World Cup 2025 Draw directly.

It’s what differentiated our creators from any other streamer that was commenting on the event.