2025
Entrant Company
Category
Client's Name
Country / Region
THE HARD PART
25 years ago, erectile dysfunction was fixed by Viagra. Expect it wasn’t, really.
An hour’s wait for Viagra to work, even longer if you’ve eaten, means sex ends up more about planning and less about passion.
THE GETTING HARD PART
Hezkue takes the active ingredient in Viagra and puts it in a spray. So it’s in the bloodstream, and getting to work in minutes. Making getting hard, easy.
The campaign showed HCPs that when their patients are feeling the electricity, when the chemistry is supercharged, and when the sparks are flying, only Hezkue lets them make the passion happen.
No planning, no scheduling – when the sparks fly, their patients are ready.
Credits
Entrant Company
Kvant Show Production
Category
Event - Ceremony
Country / Region
Slovakia
Entrant Company
Taobao and Tmall Group
Category
Branded Content - Influencer Marketing
Country / Region
China
Entrant Company
Swing
Category
Video - Government
Country / Region
Saudi Arabia
Entrant Company
Elite Media
Category
Event - Concert
Country / Region
United States