2025
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This event marks the ninth-anniversary celebration of Chongqing DePu Foreign Language School. Taking the number "9" as its inspiration and "The Beauty of Incompleteness" as its theme, the celebration is designed to be a unique art exhibition showcasing the aesthetic allure of education.
In terms of visual design, the event draws inspiration from the interplay of light and shadow in multidimensional spaces centred around the concept of the "circle." A minimalist and linear design style is employed to reflect the school's educational philosophy of the "life cycle," "remaining humble," and "pursuing excellence," which is seamlessly integrated into the visual presentations, product designs, and environmental elements. The product design's clever use of semi-circular and incomplete angles embodies the concept of "The Beauty of Incompleteness," symbolizing a spirit of continuous progress. In environmental creativity, the event utilizes the shifting of circles along their long axis to create a three-dimensional sense of the passage of time, expressing the profound meaning of "returning to oneness" in Eastern culture. The colour scheme is also thoughtfully designed, incorporating the natural hues of autumn during the event and the tones from Van Gogh's masterpiece Sunflowers, resulting in a visual experience that is both seasonally resonant and artistically evocative.
The anniversary celebration also emphasizes the collaborative spirit of its participants. A circular three-dimensional installation, composed of leaves inscribed with attendees' messages, enhances the event's interactive nature, making it both artistically innovative and deeply memorable.
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New York University
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Advertising - Point of Purchase
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