2025
Kirbee’s Quick Run
Entrant Company
PPK
Category
Integrated Marketing - Integrated Marketing Campaign
Client's Name
Tastykake
Country / Region
United States
Tastykake was looking for a fun campaign to generate awareness for the tastiest day of the year, National Krimpet Day. So we created Kirbee’s Quick Run as a treat for longtime fans and as an introduction for new Tastykake lovers. In this side-scroller game, you help Kirbee the Krimpet collect treats and avoid obstacles while dashing through a Tastykake version of Philadelphia. Players were also entered into a sweepstakes for the chance to win one-of-a-kind merch and prizes rooted in celebrating Krimpets.
Credits
Entrant Company
Elite Media
Category
Event - Celebration
Country / Region
United States
Entrant Company
Parsons School of Design
Category
Student Submission - Student Typography
Country / Region
United States
Entrant Company
Chengdu SimpleUX Vision Technology Co., Ltd.
Category
Mobile App - E-Commerce
Country / Region
China
Entrant Company
Cisco Systems, Inc.
Category
Experiential & Immersive - Business to Business (NEW)
Country / Region
United States