We Are Electrification Software

GE Vernova’s Electrification business is a central part of GE Vernova, focusing on the production, orchestration, and consumption of energy. In addition to launching a stand-alone business, GE Vernova also announced its new headquarters in Cambridge, MA. A cornerstone of that new facility is the Digital Lab - a gathering point for customers, prospects, and industry leaders. The Lab features a unique and special digital screen that wraps the room in an L-shape - not your typical video set-up. GE Vernova’s Electrification business commissioned custom content to use in that environment. A signature video would “WOW!” visitors to the Lab, while featuring the newly launched GE Vernova brand and the Electrification business’s digital and software offerings. On the first day of screening, we received a delightful note from our client: “I’m here in Cambridge and got to see the software video in person in the Lab—it looks AMAZING. The communications leadership team and software leadership teams are both here this week so I got to show it off to both groups. I didn’t realize it is the FIRST video that’s been developed that uses the whole space—it is definitely going to get some good play! Thank you again!!!”