2025

Texas Dairy Queen Legendary Heat

Entrant Company

The LOOMIS Agency

Category

Video - TV Ad

Client's Name

Texas Dairy Queen Operator's Council

Country / Region

United States

When Texas Dairy Queen® unleashed Carolina Reaper Tacos, the fiery flavor set the state ablaze. In fact, their big, bold attitude made Texans everywhere wonder—how exactly did DQ® get them SO SPICY?

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Credits

Texas Dairy Queen Operators Council, CEO

Lou Romanus

The LOOMIS Agency, Executive Creative Director

Tina Tackett

The LOOMIS Agency, Group Creative Director

Jim Green

The LOOMIS Agency, Creative Director

Cecily Worthy

The LOOMIS Agency, Art Director

Meghan Jones

The LOOMIS Agency, Group Account Director

Chelsea Ratliff

The LOOMIS Agency, Account Director

Jenna Oliver

Director

Adam Littke

Producer

Chelsea Savadjian

Luminous Sound, Sound Engineer

Tre Nagella

Luminous Sound, Sound Engineer

Paul Loomis

Colorist

Steve Franko

See Spot Run, Editor

Tim Bird

Producer

Emily Askew

Executive Producer

Brandon Tapp

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