2025
8 lnns Plus Hotel Brand Visual ldentity Design
Entrant Company
Shanghai Sinostar Art Design Co, Ltd.
Category
Corporate Identity - Brand Identity
Client's Name
Dongguan Bafang Express Hotel Co., Ltd.
Country / Region
China
The logo is evolved from the number“8", which also resembles a window. The window signifies the opening and starting of a new space, and at the same time implies the meaning of tolerance and absorption, The logo is coloured in orange and dark brown, with orange representing energy and passion, symbolising 8 Inns Plus Hotels' brand values of genuine service and unique guest experiences. The colour sepia represents confidence and wisdom, symbolising 8 Inns Plus Hotels' brand values of going beyond quality and innovation.
Credits
Entrant Company
Partner.Co
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
Entrant Company
Vine Creative Studios at Partners and Napier
Category
Marketing & Promotional - Media Kit / Sales Kit / Folder
Country / Region
United States
Entrant Company
Miramar Group
Category
Corporate Identity - Brand Identity
Country / Region
Hong Kong SAR
Entrant Company
Mountain View Group, Ltd.
Category
Video - Products
Country / Region
United States