MUSE Gold

2025

Spotlight: Washington, DC Report

Entrant Company

JLL

Category

Publication - Research / White Paper

Client's Name

Country / Region

United States

The "Spotlight: Washington, DC" report is an interactive research report highlighting the benefits and opportunities of the Washington, DC corporate real estate market. This visually dynamic report artfully weaves data-driven insights with intuitive design, offering users an immersive exploration of DC's office market landscape.
The report's visual language draws inspiration from DC's iconic architecture, incorporating clean lines and a color palette that utilize our brand and see a brighter way. Infographics transform complex data into easily digestible visuals, showcasing the market's low volatility and the dominance of government, law, and non-profit tenants.
A standout feature is our federal contract tracker, which illustrates the flow of $33.9 billion in federal spending. Users can explore how this financial bedrock underpins the office market's stability.
Our design also captures the city's evolving identity, with visualizations of tech job growth and the expanding educational landscape. These elements are seamlessly integrated, creating a cohesive narrative that balances DC's traditional strengths with its emerging opportunities.

Credits

Creative Director
Shaina Nielson
Senior Graphic Designer
Wayne Morris
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