2025
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Ecolab’s ReadyDose campaign introduced a breakthrough cleaning solution designed for small-format restaurants and food service businesses. As "A Cleaning Team in a Tablet," ReadyDose delivers powerful, consistent cleaning with a pre-measured, ready-to-use format—eliminating waste, reducing packaging, and lowering environmental impact.
Many small food service operators struggle with cleaning solutions that are either too complex or inefficient. While Ecolab leads in large-scale dispenser cleaning, these businesses needed a cost-effective, high-performance alternative that didn’t require additional infrastructure.
ReadyDose offers a simple, portable cleaning tablet that dissolves in water, ensuring precise dosing and reducing chemical waste. The product enhances sustainability by minimizing storage, packaging, and shipping costs. Its safe-to-touch formula eliminates the need for personal protective equipment (PPE), making cleaning more accessible, efficient, and safe.
This innovative solution empowers small businesses with professional-grade cleaning while supporting Ecolab’s commitment to sustainability and operational efficiency worldwide.
Credits
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Vocura
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Mobile App - Public Safety
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United States
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Tom, Dick & Harry Creative
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Advertising - Advertising Campaign
Country / Region
United States
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China University of Technology | Taipei
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Student Submission - Student Animation
Country / Region
Taiwan
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Pangram Labs
Category
Experiential & Immersive - New Realities (NEW)
Country / Region
United States