2025
Entrant Company
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Client's Name
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Can humans define their “true selves” when implantable chips can directly modify dopamine pathways? Real-world neural enhancement technology could become a new tool for social control.
The context of the project is set in a future where the maturation of brain-computer interface technology and algorithmic optimization are attempting to reconfigure human communication in binary code. The project aims to make people understand that the irrational part of the human being is the biomarker that identifies the self in the digital flood, that technology should deliberately retain its flaws, that the endgame of technological evolution should not be a flawless human-machine symbiosis, and that the value of emotional redundancy is emphasized. In the perfect code, “flaws” are the last vital signs.
The project has set up an interaction part in the VR space, and currently we can use TD to realize this part of the interaction function. Monitor human emotions and use them to visualize the wind blowing through the binary grass, which has no ripples of its own, with some animation to show the value of emotional redundancy. And then there will be a game, the game is divided into two parts, the first part of the maze consists of the player's emotions and changes, and the latter is the need for players to control their own emotions to defeat the final boss.
Credits
Entrant Company
Tom, Dick & Harry Creative
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant Company
Peixuan Yu (Lily)
Category
Website - Sustainability & Environment
Country / Region
United States
Entrant Company
NBCUniversal
Category
Website - Business to Business
Country / Region
United States
Entrant Company
Amy Mong Fen TSAI
Category
Typography - Use of Typography
Country / Region
Taiwan