MUSE Gold

2025

Planet Predator

Entrant

Designsensory

Category

Integrated Marketing - Integrated Marketing Campaign

Client's Name

Zoo Knoxville

Country / Region

United States

The Planet Predator campaign for Zoo Knoxville introduced and branded a limited-time exhibit celebrating the most fearsome apex predators to ever walk, swim, or fly the Earth. From saber-toothed cats to the mighty megalodon, the campaign invited audiences to come face-to-face with nature’s most efficient hunters—past and present.

Credits

VP, Creative | Creative Director
Chris Cable
Art Director
Katie Marshall
Lead Designer
Lisa Schweikert
Art Director, Motion
Ben Maxey
Associate Art Director
Erik Vass
VP, Client Services
Kate Ambos
Program Manager
Caroline Cleveland
Copywriter
Lily Hardwig
Designer
Jacqueline Juneau
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