2025
Entrant
Category
Client's Name
Country / Region
The International Festival of Traditional Games stands out as one of the most distinguished cultural festivals, dedicated to reviving and preserving traditional games that were once an integral part of communities around the world. As a unique and vibrant event, it brought together participants from various countries to showcase both Saudi and global traditional games, fostering intergenerational dialogue and promoting cultural exchange.
With a remarkable public turnout, the festival demonstrated strong community engagement and enthusiasm for cultural heritage. It successfully raised awareness about the importance of heritage preservation, introduced traditional games through both visual and educational experiences, and actively promoted national sports, games, and practices rooted in tradition.
Credits
Entrant
MENA Strategic Communications Concultancy
Category
Branded Content - Environmental & Sustainability (NEW)
Country / Region
Turkey
Entrant
Salt XC
Category
Experiential & Immersive - Promotions & Stunts
Country / Region
Canada
Entrant
Blue Telescope
Category
Experiential & Immersive - Community
Country / Region
United States
Entrant
AARP
Category
Integrated Marketing - Nonprofit
Country / Region
United States