MUSE Gold

2025

SENTRUM

Entrant

MENA Strategic Communications Concultancy

Category

Branded Content - Environmental & Sustainability

Client's Name

Enerjisa Enerji

Country / Region

Turkey

About The Entry

The Sustainable Energy-Based Tourism Implementation Center (SENTRUM) is a pioneering project aimed at transforming Turkey's small-scale destinations through sustainable tourism while supporting local economic development. Initiated through the collaboration of Enerjisa Enerji, Sabancı University, and UNDP, the project has spearheaded a transformation in Ayvalık Küçükköy, focusing on delivering environmental, economic, and social benefits. By enhancing the use of renewable energy and improving energy efficiency, the project has supported the region's development in line with sustainable tourism standards.

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