MUSE Gold

2025

Can't Contain | Spicy Tenders

Entrant

The LOOMIS Agency

Category

Video - TV Ad

Client's Name

Golden Chick

Country / Region

United States

About The Entry

People love Golden Chick’s famous Golden Tenders, but not everyone realizes you can order them Spicy. Sprinkled with the brand’s signature Lotta Zing seasoning, they’re a tasty option that dials up the flavor with a bold kick. To spread the word, we took a meta approach to our 15-second media placement, giving viewers a glimpse at what happens inside the mind of someone trying Spicy Tenders for the first time.

Featured Media

Credits

Executive Creative Director/The LOOMIS Agency
Tina Tackett
Group Creative Director/The LOOMIS Agency
Kim Smith
Assoc Creative Director/The LOOMIS Agency
Eric Brule
Sr. Art Director/The LOOMIS Agency
Carolyn Crane
Group Acct Director/The LOOMIS Agency
Stephanie Miller
Account Executive/The LOOMIS Agency
Christiana Savo
CMO/Golden Chick
Howard Terry
Director of Marketing/Golden Chick
Sharon Pewitt
Creative Director/Golden Chick
Andrew Ross
Digital Marketing Director/Golden Chick
Shelby Shipley
Production Company
Tempt Films
Director/Tempt Films
Brian Bain
Director of Photography/Tempt Films
Jake Springfield
Producer
Chelsea Sevadjian
Composer/Sound Design/Luminous Sound
Tre Nagella
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