MUSE Gold

2026

In The Frame Campaign

Entrant

Gulf Health Council

Category

Social Media - Video

Client's Name

Country / Region

Saudi Arabia

Gallery

About The Entry

Campaign Goal
An awareness campaign aimed at increasing knowledge about the importance of the (HPV) vaccine for the prevention of HPV-related cancers, targeting specific groups within the GCC community.
 Key Messages
1)  Raising awareness about the importance of the (HPV) vaccination for the prevention of multiple types of cancers, including Cervical, oral, oropharyngeal, head and neck cancers, male genital cancers, and vaginal cancer.
2) Raising awareness about the (HPV).
3)  Increase awareness about the safety and scientifically proven effectiveness of the HPV vaccine.
4) Raising awareness about the importance of early vaccination for children, adolescents , and those preparing for marriage to prevent complications from HPV infection.
5) Complications of Infection
Secondary Messages
1) Raising awareness about the causes and preventive measures for HPV infection.
2) Raising awareness that carriers of the virus may show no symptoms and can transmit the infection to others for years.
3) Raising awareness about the importance of prevention to reduce delays in receiving the vaccine.
4) Correct widespread misconceptions.
The HPV vaccine serves as an effective protective shield, reducing the risk of virus-related complications by up to 90%, and protecting against several types of cancer, including cervical, anal, oral, oropharyngeal, head and neck cancers, as well as cancers of the male genital organs and the vagina. The campaign aims to raise awareness of the importance of early vaccination for children, adolescents, and individuals preparing for marriage, while highlighting the vaccine’s safety and scientifically proven effectiveness, and encouraging the community to adopt preventive behaviors that reduce the complications of infection.

Featured Media

More Gold Winners
Outstanding Agency
2026
2026 MUSE Creative Awards Winner - Supercharged for what’s next.

Entrant

Gravity Global

Category

Outstanding Agency Awards - Outstanding Large Agency (26+ employees)

Country / Region

United Kingdom

Website
2026
2026 MUSE Creative Awards Winner - Fabby – AI Agent for Circular Transformation
Collaborating Centre on Sustainable Consumption and Production gGmbH (CSCP)

Entrant

onto[story] GmbH - office for transformation & storytelling

Category

Website - E-Learning

Country / Region

Germany

Experiential & Immersive
2026
2026 MUSE Creative Awards Winner - 2026 New Taipei Spring Festival: An Interactive & Sustainabl
High Riverbank Construction Management Office, New Taipei City Government

Entrant

Chill Co.,Ltd

Category

Experiential & Immersive - Environmental & Sustainability

Country / Region

Taiwan

Marketing & Promotional
2026
2026 MUSE Creative Awards Winner - One Line Landscape

Entrant

Zhang Zhanlin

Category

Marketing & Promotional - New Category

Country / Region

China