Delight in Fright

Do you delight…in fright?
AMC hopes you do. Their annual horror movie marathon, FearFest, is a month-long cinematic celebration of all things scary, campy, kooky, and spooky. AMC wanted to give listeners some thrills and chills, so we transformed a standard :30 script into an immersive 3D audio experience.
Inspired by the theatrical flair of Vincent Price, our narrator beckons listeners to embrace the joy of horror. Rich, spatial sound design brings the environment to life, surrounding listeners with a playful mix of the classic and kitschy horror movie sounds that make scary movies so fun.
The result is a campaign that pulls you into the wild world of FearFest, and will never let you go. No matter how loud you scream.
Edited (100 words)
AMC's annual horror movie marathon, FearFest, is a celebration of all things scary, campy, kooky, and spooky. AMC wanted to give listeners some thrills and chills, so we transformed a standard :30 script into an immersive 3D audio experience.
Our narrator beckons listeners to embrace the joy of horror, while rich spatial sound design surrounds listeners with a playful mix of the classic and kitschy horror movie sounds that make scary movies so fun.
The result is a campaign that pulls you into the wild world of FearFest, and will never let you go. No matter how loud you scream.