2019
The Adventures of Our Wildly Soft Cotton
Entrant
Banana Republic, Gap Inc.
Category
Content Marketing - Branded Content
Client's Name
Banana Republic
Country / Region
United States
The marketing objective was to promote our Supima cotton t-shirts. We went a step further and took the tees on a road trip to show why California-grown cotton is wildly soft and naturally awesome.
Credits
Entrant
MOXY
Category
Website - Best User Experience
Country / Region
Portugal
Entrant
Agência Um
Category
Advertising - Online AD Campaign
Country / Region
Brazil
Entrant
Bad Penny Factory
Category
Website - Aesthetics
Country / Region
United States
Entrant
helium creative
Category
Strategic Program - Brand Strategy Campaign
Country / Region
United States