2020

AARP Building Renovation Graphics

Entrant Company

AARP

Category

Corporate Identity - Brand Identity

Client's Name

AARP

Country / Region

United States

The AARP National Office went through a 2-year renovation that allowed for inclusion of graphics to tell the full Brand story, as well as provide inspiration to unite the mission of this Nationwide membership organization. Concentrating on 10 floors in two buildings, the Creative Team allowed each floor to tell a different aspect of our mission, vision and purpose to remind staff daily, of our founder’s legacy and whom we serve through our programs and actions.