United States

2020

Access Montco

Entrant Company

Valley Forge Tourism & Convention Board

Category

Website

Client's Name

Sub-Category

Tourism

The VFTCB made valleyforge.org one of the first ADA compliant sites in the region. The VFTCB partnered with AudioEye, a web personalization tool that allows organizations to provide website visitors with a fully customizable user experience tailored to their individual needs, regardless of their device type, language preference, or preferred method of access. AudioEye’s assistive tools offer benefits for all site visitors, but in particular: aging populations, individuals who have vision, hearing, motor, and cognitive disabilities, those who are color blind, dyslexic, learning to read, studying a second language, or just prefer listening. “We’re always expanding our audience, and so we want to make sure our website is fresh, but not just with photos and videos,” said Edward Harris, Chief Marketing Officer for the VFTCB. “It’s about enhancements that make our site, our organization, and our destination of Valley Forge and Montgomery County, PA more inclusive.” The VFTCB also created itineraries to highlight attractions that are going above and beyond just ADA compliance to ensure that all visitors feel welcome traveling to Montgomery County, PA.

Credits

Chief Marketing Officer/Valley Forge Tourism & Convention Board
Edward Harris
Digital Marketing Manager/Valley Forge Tourism & Convention Board
Maureen DiLello
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