MUSE Silver

2020

D-Day 75: A Tribute to Heroes

Entrant

Kate Dawkins Studio

Category

Video - Motion Graphics

Client's Name

BBC Studios Events

Country / Region

United Kingdom

About The Entry

D-Day 75 was a commemorative event, marking the 75th-anniversary landings on the Normandy beaches. The event took place on June 5th on Southsea common in Portsmouth and told the story of the significant events proceeding the largest amphibious assault in history, leading to the end of World War II and the liberation of Europe.

We were approached by the BBC Studios Events, with only six weeks to go. Our brief was to design, animate, and deliver 44 sequences, which needed to work simultaneously across the enormous panoramic and arch screens — a canvas measuring 65.3m x 17.7m, 1 hour, and 25 minutes of visual storytelling.

The event consisted of readings, live theatre, musical performance, and dance. One main challenge was to give each of the sequences its own visual identity, avoiding the appearance of one long edit of archive footage.

One of the most complex, compelling, and essential sequences that needed addressing with care and authenticity was the epic creation of advancing ships and planes accompanying Eisenhower’s famous speech.

For the other sequences, we had a wealth of historic archive imagery and graphic assets – French Resistance posters, newspaper headlines, letters, telegrams, and bespoke maps all helped tell these incredibly emotional stories in an impactful, aesthetically beautiful way.

As well as being broadcast live on BBC One, watched by an audience of 2 million, the main success came from the unprecedented global reach and impact in the print-media, on-line, and news outlets.

It was a total honor to play a small part in paying tribute to these humble and courageous people who made our world a safer and better place; this was truly their event.

Featured Media

Credits

Kate Dawkins Studio
Design and production company
Kate Dawkins
Creative director and content designer
Diana Henry
Senior producer
Sam Williams
Senior animators
Jason Arber, Martin Stacey, Alex Beaumont, Daniel Symons,
Motion graphics/animators
More Silver Winners
Content Marketing
2020
2020 MUSE Creative Awards Winner - Invitational Eblast Generates Incredible Interest

Entrant

C-4 Analytics

Category

Content Marketing - Email Marketing / Newsletter

Country / Region

United States

Advertising
2020
2020 MUSE Creative Awards Winner - Myrtle Beach Airport Digital Banner Online Campaign

Entrant

LHWH Advertising & PR

Category

Advertising - Online AD Campaign

Country / Region

United States

Advertising
2020
2020 MUSE Creative Awards Winner - Yellow helmet
Captus Advertising Ltd

Entrant

Captus Advertising Ltd

Category

Advertising - Newspaper AD (Single)

Country / Region

Canada

Marketing & Promotional
2020
2020 MUSE Creative Awards Winner - CAP PAC

Entrant

Cassette Concepts limited

Category

Marketing & Promotional - Promotional

Country / Region

United Kingdom