2020
The Chip On The Shoulder
Entrant Company
Miami Ad School San Francisco, Toronto and Miami
Category
Student Submission - Other
Client's Name
Lay's
Country / Region
United States
During presidential elections, candidates think that being full of themselves will make them win, when that actually works against them.
The United States’ elections are all about that one-upping, so Lay’s will empower Americans to speak up in their favorite way: viral challenges.
Lay’s introduces “Chip On The Shoulder” to put their chips where they belong: politicians' mouths, not shoulders.
Credits
Entrant Company
Valley Forge Tourism & Convention Board
Category
Website - Tourism
Country / Region
United States
Entrant Company
Victor Orbis Communication Arts
Category
Marketing & Promotional - Poster Series
Country / Region
Turkey
Entrant Company
Clarity Partners, LLC
Category
Website - Government
Country / Region
United States
Entrant Company
Crunchyroll
Category
Video - Trailers
Country / Region
United States