MUSE Gold

2020

The Chip On The Shoulder

Entrant Company

Miami Ad School San Francisco, Toronto and Miami

Category

Student Submission - Other

Client's Name

Lay's

Country / Region

United States

During presidential elections, candidates think that being full of themselves will make them win, when that actually works against them.
The United States’ elections are all about that one-upping, so Lay’s will empower Americans to speak up in their favorite way: viral challenges.
Lay’s introduces “Chip On The Shoulder” to put their chips where they belong: politicians' mouths, not shoulders. 

Credits

Art Director
Passant El Mohdar
Art Director
Lee I
Art Director
Ted Pedro
Copywriter
Hatem El Akad
More Gold Winners
Website
2020
MUSE Advertising Awards - Access Montco

Entrant Company

Valley Forge Tourism & Convention Board

Category

Website - Tourism

Country / Region

United States

Marketing & Promotional
2020
MUSE Advertising Awards - STAY HEALTHY DURING PANDEMIC
Turkish Post Corporation

Entrant Company

Victor Orbis Communication Arts

Category

Marketing & Promotional - Poster Series

Country / Region

Turkey

Website
2020
MUSE Advertising Awards - CCAO - RPIE Tool
Cook County Assessor's Office

Entrant Company

Clarity Partners, LLC

Category

Website - Government

Country / Region

United States

Video
2020
MUSE Advertising Awards - Tower of God - TRAILER

Entrant Company

Crunchyroll

Category

Video - Trailers

Country / Region

United States

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy