MUSE Platinum

2020

World Vision International Website

Entrant Company

Third and Grove

Category

Website - Nonprofit

Client's Name

World VIsion International

Country / Region

United States

World Vision International is one of the worlds largest charitable organizations, operating across the globe to increase the quality of life for children and those in need. The goal of the new site was to unify a vast network of country headquarters, field offices, researches, and volunteers, all laddering up to the main goal of increasing donations.
WVI.org had suffered years of transient stakeholders, confusing messages, and steadily decreasing numbers. Kicking off the process involved a deep dive into strategy and analytics. Creative teams led multi-tiered brainstorms and partnered with brand ambassadors to bring a digital-first front to a historically tactile brand. Technologists worked to create something that would not only shine on the front end, but be expandable and manageable for content creators worldwide.
The newly launched site saw an increase in donations by 23% almost immediately, and is the figurehead of a number of new campaigns launching throughout the year.

Credits

Creative Director
Adam Strom
Director of Strategy
Jen Slemp
Director of Technology
Matt Davis
Technical Architect
John Entwhistle
Art Director
Soren Iverson
Front End Developer
James Dean Saul
Project Manager
Jen May
More Platinum Winners
Social Media
2020
MUSE Advertising Awards - BetMonarch
Monarch Casino Resort Spa

Entrant Company

_defyThemAll

Category

Social Media - Social Video

Country / Region

United States

Audio
2020
MUSE Advertising Awards - Design Better Podcast

Entrant Company

InVision

Category

Audio - Podcast

Country / Region

United States

Outdoor Advertising
2020
MUSE Advertising Awards - Right Care, Right Place
BayCare Health System

Entrant Company

DeVito/Verdi

Category

Outdoor Advertising - Outdoor Campaign

Country / Region

United States

Corporate Identity
2020
MUSE Advertising Awards - Chaton Pâtisserie
Chaton Pâtisserie

Entrant Company

Triangler

Category

Corporate Identity - Brand Identity

Country / Region

Taiwan