2020

Rebranding a nonprofit to amplify its impact

Entrant

Design In Mind

Category

Corporate Identity - Logos

Client's Name

Children Rising

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Rebranding a nonprofit to amplify its impact by Design In Mind (Image 1)

MUSE Creative Awards Winner – Rebranding a nonprofit to amplify its impact by Design In Mind (Image 2)

MUSE Creative Awards Winner – Rebranding a nonprofit to amplify its impact by Design In Mind (Image 3)

MUSE Creative Awards Winner – Rebranding a nonprofit to amplify its impact by Design In Mind (Image 4)

MUSE Creative Awards Winner – Rebranding a nonprofit to amplify its impact by Design In Mind (Image 5)

About The Entry

Children Rising, formerly Faith Network of the East Bay, is an Oakland-based nonprofit focused on rallying support for under-resourced public schools. They help students faced by generations of poverty and educational inequity rise above substantial challenges and ignite their academic potential. After 18 years of service, Faith Network decided to change their name to “Children Rising” to better reflect their mission, promote their work, and garner support. This prompted an urgent need for a rebrand, and an agency partner that could guide them through the process.