2017
Entrant Company
Category
Client's Name
Country / Region
Guild Mortgage of Oregon is the state’s top lender, with more Oregonians choosing to use Guild than any other mortgage provider. Their design, however, was out-of-date and tired, with no brand cohesion across regional headquarters and multiple loan officers. They approached Pivot for a rebrand within the national office’s brand guidelines. Pivot established a fresh, new look for Guild Oregon, including design and copy meant to pack a punch. The Mortgage Happy Dance video, produced and edited by Pivot, was a perfect expression of the new Guild Oregon: bold, exciting, unexpected, untamed. Featured in digital advertising from Facebook to HGTV.com, the Mortgage Happy Dance video quickly surpassed 100,000 views.
Credits
Entrant Company
Creativa Videos
Category
Video - Nonprofit / Religious
Country / Region
Australia
Entrant Company
Oliver Wand Photography
Category
Photography - Fine Art
Country / Region
Germany
Entrant Company
Corpus Christi RTA
Category
Website - Home Page
Country / Region
United States
Entrant Company
Christine Krus Design
Category
Marketing Branding & Design - Other ___
Country / Region
United States