2018
Superba! A Peppermint Kick to the Chompers!
Entrant Company
Dollar Shave Club
Category
Video - Consumer Product / Services
Client's Name
Dollar Shave Club
Country / Region
United States
For Dollar Shave Club’s new Superba! toothpaste, we couldn’t talk to any distinguishing features, so we looked to the product name, Superba! which happens to contain an exclamation point. A rarity by any means. So we leaned into that, and created a video in the spirit of the peculiar punctuation, simultaneously highlighting the kinetic, high-octane nature of the toothpaste itself.
Credits
Entrant Company
Kukoon Media Inc.
Category
Marketing Branding & Promotional - Flyer / Leaflet
Country / Region
Canada
Entrant Company
Dragonfly Limited
Category
Social Media - Social Media Campaign
Country / Region
Kenya
Entrant Company
NPB Entertainment Group
Category
Video - Film / Movie
Country / Region
United States
Entrant Company
Epsilon Agency
Category
Video - Nonprofit
Country / Region
United States