United Kingdom

2019

Creating a bold new brand identity for a challenger brand in the cider industry

Entrant Company

Workbrands

Category

Corporate Identity

Client's Name

Pulpt Cider

Sub-Category

Brand Identity

With the craft beer revolution already well underway, Pulpt wanted to bring real cider back to the forefront of the beverage industry. <br><br>We worked closely with the co-founders of this new challenger brand to generate the brand name, product names, visual identity and all-encompassing strategy document.<br><br>It was crucial for the brand to stand out in today's crowded beverage market, and encourage consumers to really engage with the product.

Credits

Simon Tandy
Andrew Phillips
More Gold Winners
2019
Singapore
SAP Asia Pacific

Entrant Company

Bluemango Communications Pte Ltd

Sub Category

Event

2019
United States
Caterpillar

Entrant Company

Simantel

Sub Category

Business to Business

2019
Portugal
Madeira Wine Company

Entrant Company

Omdesign

Sub Category

Trade Show / Exhibit

2019
United States

Entrant Company

Launch Marketing

Sub Category

Direct Mail